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Filtering by: Location Duke Medical Center Archives Subject Public Relations

Early Duke PA graduate Craig Bruno, performing pre-employment physical, 1968

Description/Abstract:	Photograph from Roche Medical Image magazine, August, 1968 depicting Mr. Craig Bruno, physician assistant, completing a pre-employment physical for pulp mill worker in Plymouth, NC. Mr. Bruno is drawing blood from patient's arm.
Date:	August 1, 1968

Correspondence from Jerry Bredouw to Dr. Robert Howard regarding marketing the PA profession: The Bold Ones and Gasoline Alley - Correspondence: Bredouw to Howard.

Description/Abstract:	Jerry Bredouw's response to D. Robert Howard thanking him for responding to "my efforts on the recent Bold Ones." He mentions response to the episode and support of Joe Donovan at the Santa Clara Medical Society who helped pass California Law 2109...
Date:	December 22, 1970

Program at Duke : doctors' assistants on rise.

Description/Abstract:	Article written by Dr. D. Robert Howard, MD that appeared in Times Educational Supplement, March 11, 1970. The supplement appeared in three US Military "Times" newspapers to introduce veterans, especially corpsmen, to the PA education program at...
Date:	March 11, 1970

Program at Duke: doctors' assistants on rise

Description/Abstract:	Correspondence from Bob Jones, associate editor of Army Times Publishing Company, to D. Robert Howard, Director of the Duke University PA Program, indicating that Dr. Howard's article, "Doctors' assistants on rise" was published in an educational...
Date:	March 11, 1969

Correspondence from D. Robert Howard to Harry Reasoner and Mike Wallace of 60 Minutes [3 November 1969].

Description/Abstract:	Letter written by Dr. D. Robert Howard, Director of Duke University Physician Assistant program, to Harry Reasoner and Mike Wallace, CBS reporters on 60 Minutes requesting a visit by 60 Minutes to explore educating ex-military corpsmen to address...
Date:	November 3, 1969

Correspondence between Dr. D. Robert Howard and cartoonist Dick Moores regarding the comic strip "Gasoline Alley"

Description/Abstract:	A series of letters between D. Robert Howard, Director of the Duke University Physician Assistant program, and Dick Moores, cartoonist of the Gasoline Alley comic strip between September 1971 and April 1972 discussing Chipper, an ex-military...
Date:	September 22, 1971

Physician's assistant : aide to harassed doctors

Description/Abstract:	Early article appearing in Roche Medical Image [magazine] describing role of physician assistant. The article features Craig Bruno a graduate of the Duke University PA program who is the first PA hired on a one-year trial basis at a community...
Date:	August 1, 1968

First three physician's assistants complete program at Duke University

Description/Abstract:	Article that appeared in the New Physician June 1968: A-18-A-19, describing the first three graduates of the Duke University Physician's Assistant Program. The article describes the curriculum and the backgrounds of the first three graduates:...
Date:	June, 1968

Marketing the PA profession: The Bold Ones and Gasoline Alley - Correspondence: Howard to Bredouw

Description/Abstract:	Bob Howard's letter to Jerry Bredouw congratulating him on "the very fine job you did with the recent episode of 'The Bold Ones' that gave the physician's assistant concept some much-needed publicity." Also, he mentions his gratitude for "getting...
Date:	December 17, 1970

Marketing the PA profession: The Bold Ones and Gasoline Alley - Correspondence: Bredouw to Moores

Description/Abstract:	Memo and letter sent to D. Robert Howard at Duke University from Jerry Bredouw to Dick Moores following up on earlier correspondence trying to interest Mr. Moores in having Chipper, a character in Gasoline Alley, become a PA. He elaborates on the...
Date:	June 1, 1970